Leading
the digital frontier: broadband
content solutions
We
are leading the way on the
most explosive internet wave
to date. Broadband, VOD (video
on demand) and internet solutions.
We are working with Scripps
Networks to provide ground-breaking
online content for HGTV, Food
Channel, Fine Living and DIY.
We
also continue to develop and
produce story-driven product
placement content that offers
effective alternatives to
traditional advertising for
some of the best known companies
in the country, like
GMC, Hoover, LG, K-Mart, and Kohler to name a few..
We
are getting national talent
like Chef Bobby Flay, Guy Fieri,
Angelo Surmelis, noted
chef Regina Campbell, tech
guru, Sumi Das, and master
mechanic Doug Brauner on the
web.
But
it’s not enough to post
a cute web video. That won’t
earn you a footnote on Google.
You
have to provide aggressive
solutions and once again – tell a story. Give viewers
a reason NOT to click that
mouse on the next distraction.
The
Idea Factory can do that because
we have an expert team of
broadcast creative producers
and writers who know how to
weave a story line that walks
a razor-thin line between
content and commerce.
We
are leading the way. Period.
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